The devil is in the brevity.
What is microcopy?
You find microcopy in every app you use. Each time you make an online purchase, you are reading microcopy.
Microcopy is the text designed to help users complete actions on sites or applications.
If done well, it makes the user's journey smooth, establishes the brand's voice, and builds trust.
You need to know one important thing when writing microcopy: if it's not helping the user, it doesn't need to be there.
Here are some things to keep in mind when coming up with tiny bits of copy:
UX writers craft copy that makes a user's journey simple
What is UX writing to begin with?
UX writing is about creating copy that guides the user while interacting with a product or service.
Sounds simple enough, right? Coming up with creative, concise, and practical copy is not that easy.
How many times have you left an app or site because you weren't sure about the next step?
UX writers study and analyze how a user behaves while navigating software. They craft microcopy that improves their overall experience.
Furthermore, UX writers contribute to establishing the style and tone of the…
Active listening can positively impact your relationships at work, and it could help you achieve several short and long-term goals.
Since becoming a mom, I've been reading about positive discipline and the importance of being present. Many experts encourage parents to practice active listening to deal with difficult situations positively and constructively.
Active listening is about connecting, paying attention, being present, and empathizing.
I began to think about how active listening is an essential life skill worth cultivating and practicing in all relationships and environments.
Learning to listen actively can lead to:
Both wonderful and exhausting
I knew parenting would be difficult. However, I had no idea just how difficult until I became a mom in December 2019.
If you’re thinking about having kids, I’m here to share the good and the bad of parenting in the first year.
After giving birth, all women go through postpartum. It’s a challenging period.
I was glad everything went well during labor and that my baby boy was healthy. Yet, my body hurt. My hormones were all over the place. I cried a lot during my early weeks as a mom.
It took a while…
My son has fallen asleep at last. It’s 22:37, and I’ve been up since six o’clock in the morning. He has a ton of energy and curiosity, which keeps me busy. I watch as his chest rises and falls and am mesmerized at the sight of him. I’m exhausted, but my heart feels full. A few years ago, however, I didn’t think I was capable of being a mother. I was afraid to be one.
Where to start?
I was worried I would pass on my issues.
I was afraid I would reproduce destructive patterns.
I was concerned that I…
A coworker tapping their pen, my partner eating an apple, my neighbor dragging their furniture, moviegoers chewing popcorn. All these sounds can drive me crazy.
Certain noises easily distract me and overtake my mind. I can't focus on anything else. At times, they'll make me angry.
Does this happen to you? It has a name. It's called misophonia.
WebMD describes misophonia as a “disorder in which certain sounds trigger emotional or physiological responses that some might perceive as unreasonable given the circumstance.”
And according to Harvard Medical School, “people with misophonia are affected emotionally by common sounds.” …
Often, a missed opportunity to engage with your customer.
A 404 error page lets users know that the page they’re looking for is not available or does not exist. For most of us, that is quite annoying.
Usually, besides letting us know that what we’re looking for isn’t there, the page does little to nothing else.
First-time users might leave your site and never return. So, give your 404 page some love with the tips below.
You got your user’s attention. Take advantage!
You may want to use this page to link back to your home, mention a new product…
I take a breath and…
At this very moment, as I take a breath, someone takes their first and someone takes their last.
At this very moment, someone runs to get home, and someone runs away from home.
At this very moment, someone makes love, and someone's love story ends.
At this very moment, laughter fills one room while tears fill another.
At this very moment, a woman screams for help, but no one hears her.
At this very moment, a man in a crowd cries in silence, and no one notices.
At this very moment, someone inflicts pain, while…
My body is my body and I should be the only one making decisions about it.
When I was 13, my father gave me several informative pamphlets on sexuality, safe sex, AIDS, and pregnancy. His advice, "be smart."
Fortunately, having access to contraceptives was not an issue for me then, and it's not an issue now. (Not that I started having sex at 13).
When I was an adolescent, I bought condoms at the pharmacy or the store. I was always prepared, even though I didn't have sex until I was almost 18.
At 22, I decided to get an…
An essential read for everyone, and I genuinely mean EVERYONE.
Nimko Ali's book "What We're Told Not To Talk About (But We're Going To Anyway)" is a powerful tribute to women and our bodies.
It's a brave book that tells the stories of 42 incredible women and their unique experiences.
Everyone should read this book.
As a woman, if you read Ali's work, you'll feel inspired and empowered. But as a man, you might be able to grasp what it's like for women to live in a world designed to suppress us and control us.
Ali writes about our first…
Writer. Creative artist. Photographer. Feminist.